Choosing the Right Towel: A Guide to GSM and Fabric Types

Choosing the Right Towel: A Guide to GSM and Fabric Types

Not all towels are created equal—here’s how to choose the perfect one

From soft bath towels to hand towels and face towels, your choice of towel affects more than just drying off—it defines comfort, hygiene, and even skin health. But how do you choose the right towel?

At Ambra, we help you decode the essentials: GSM and fabric type.

1. What is GSM in Towels?

GSM stands for Grams per Square Meter, and it measures towel density. Higher GSM = thicker and more absorbent.

  • 300–400 GSM: Lightweight, quick-dry (great for gym or travel)

  • 400–600 GSM: Medium weight, good absorbency (everyday use)

  • 600–900 GSM: Plush, luxurious, super-absorbent (spa-like experience)

Ambra’s bath towels fall in the premium 600–700 GSM range—luxurious and long-lasting.


2. Fabric Types: What’s Best for You?

  • Cotton: Soft, absorbent, durable—ideal for daily use

  • Bamboo-Cotton Blend: Naturally antibacterial, eco-friendly

  • Microfiber: Fast drying, lightweight, but less plush

  • Organic Cotton: Chemical-free, best for sensitive skin

Ambra uses high-grade cotton in our towels to give your skin the care it deserves.

3. Don’t Forget the Details

  • Double-stitched edges = durability

  • Color-safe dyes = long-lasting vibrancy

  • Quick-dry feature = hygiene booster

Ambra towels are designed to balance aesthetic appeal with practical comfort.

Final Thought

From bath towels to head wraps, the right towel can turn an everyday task into a moment of luxury. Choose wisely, choose Ambra.

Explore our towel collection—crafted for comfort, made to last.

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